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Promo codes

One code per school is the cheapest B2B analytics you will build — the code is the attribution.

Code Gives Applies to Used Ends State
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A promo code and the student discount never stack — order_quote() applies whichever is better for the buyer. Activation is counted atomically, so a capped code cannot be over-redeemed by two people at once. A free trial is different in kind: it is not money off, it opens the whole bundle for a fixed time and then stops. One per account, ever — a student cannot hop from code to code, and it never overwrites a bundle somebody has already paid for.